AI Lab Lead for Marketing And Comms

As EVP of Innovation and Technology, I lead Hotwire Global’s innovation strategy, spearheading the Hotwire AI Lab, which focuses on developing and commercialising next-generation AI solutions for marketing and communications.

With over 25 years of experience in B2B IT Marketing, I have consulted for leading tech brands, including Equinix, Cisco, Lenovo, StarHub, NTT, Telstra, and Telkom Malaysia, helping them achieve their business objectives and expand their market share. I led a team of experts who delivered marketing solutions through digital marketing, account-based marketing (ABM), and AI/Martech strategy. I have shared my expertise and best practices as a keynote speaker at major marketing conferences around the world. I’m passionate about leveraging the power of AI and technology as enablers - connecting people, driving innovation, and bringing fresh ideas to life.


In my previous life, I worked as IBM AS/400 programmer and information architect for web media. I am passionate about harnessing the power of digital as an enabler, connecting people and ideas and driving innovation.

Documentary photography and scuba-diving enthusiast.